2018 has smoothed out the rough edges in people's hearts & minds. The quest for perfectionism is a thing of the past. Today, we are starting to reconnect to our […]

Online focus groups were initially developed as a faster and less expensive way to capture geographically diverse audiences. Through experience however, we discover that the “magic” of online focus groups […]

Research in Greece has recently entered the era of technology. The time consuming pen and paper process is now a thing of the past, while the time and effort traditionally […]

By Vassilis Moustakoudis Τhe most insightful learning in this first year of the research hive life, is the importance of transforming theory into action, daring to move forward, even when […]

On average, Greeks possess 1.7 technological devices. 35-50 y.o. are determined to “go with the flow” and compete with younger audiences in technology devices possession. Focusing on apps, each user […]

If somebody asked you a few years ago what "ratatouille" is, it would be highly unlikely for you to know the answer. Today, chances are you have already experimented with numerous […]

We wanted to gain an insightful and realistic view on what actually happens in the S/M battlefield. We invited 16 mothers to track their shopping behavior for a period of 2 […]

The diffusion of the Internet in our lives has not only enabled the free & instant access to all kind of information, but, it has also affected the way people […]