
Data quality controls in the automation age
By: Vassilis Moustakoudis The time has come to finally address the issue of market research data controls in this new “online era”. Moving from traditional data collection methodologies to the […]
We are a team of senior researchers who share the same passion for what we do.
We enjoy challenging ourselves. We aim at taking research to the next level.
We enliven insights for our clients, helping them to be a step ahead of what’s to come.
We develop new inspiring ways of interacting with our consumers, adapting our approach to the way that they experience life.
We make sure that our clients have an on going intimate experience with customers.
We bring them up front and make the best out of their “researcher” qualities
We get to know them very well, what we see is people, not just consumers
We make sure to keep them happy and engaged to maximize their contribution
We diminish the gap between stakeholders, bringing together researchers, clients and consumers
We bring out the best of each party to achieve meaningful interpretations that decode tomorrow
We have our antennas open to capture things as they happen
We stretch research capabilities to tune in to consumers’ thoughts, emotions and acts
We are a full service market research agency, offering solutions for the entire spectrum of our client’s needs : market exploration & insights | innovation | brand strategy | shopper experience | communication
make sure that your ideas are born and flourish within an insight blooming habitat.
live the consumer truths and put it into action in less than 24 hrs.
trace undiscovered paths and shape new futures for your brand.
allow yourself to feel the vibe behind the numbers.
maximize the impact of your brand in today’s visual world.
be sure never to miss a moment, a smile, a sigh in the life of your audience.
True insights lay in researching people as an entity, no just their role as consumers
Client, researcher, consumers working “hand in hand” magnifies value beyond the sum of parties involved
Future happens by unlocking the now, playback is just half the story
Longitudinal engagement with people is much more enlightening than sporadic snapshots
Exhaustive efforts in processes, training and controls guarantee accuracy of results.
Instantaneous access to robust information and insights give our client timely edge
By: Vassilis Moustakoudis The time has come to finally address the issue of market research data controls in this new “online era”. Moving from traditional data collection methodologies to the […]
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